HEAVY TO/MTL is just days away and in the spirit of all things thrash, here is Juliet, and her first hardcore song. With nearly 24 million views, this little Aussie may be making an appearance in 2013.
Two awesome things together in one spot. Check out this video:
Jägermeister Canada features one of their World Famous Jägerettes each month from a creative and ‘badass’ calendar shoot done last year. The girls are all stunning with the obvious Jäger edge. Each Jägerette gets her second 15 minutes of fame as she stars in an awesome music video. This week’s feature is Dead & Divine and it’s an awesome video.
Dead & Divine is currently on tour for the very last time ever. Make sure to check out their Farewell Tour dates and don’t miss out on your shot to see them LIVE – Find the full tour schedule here.
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The London Eye, that city’s famous Ferris wheel, will become a giant mood ring, projecting England’s Twitter-based sentiment about the upcoming Olympic Games.
EDF Energy, a utility in that country, has enlisted “the UK’s foremost expert on Twitter sentiment analysis,” Mike Thelwall, and Sosolimited, a team of MIT graduates with expertise in linguistic analysis, to interpret UK-based tweets that reference the Olympics. The group will scan Twitter for tweets including phrases like “Olympics,” “Torch Relay,” “#energy2012″ and “London 2012.” Then, a sentiment algorithm will determine the amount of positive and negative emotion contained in the message. The prevailing sentiment will be reflected in the color of the lights on the London Eye during a nightly 30-minute light show during the games: Yellow is positive, green is neutral and purple is negative.
The UK team isn’t the first to try to use Twitter as a gauge of the country’s mood: Last year at this time, Kraft’s Jell-O brand ran an online and outdoor campaign called the Jell-O Pudding Face Mood Meter that featured a man whose face was either smiling or frowning based on how many smile and frown emoticons were on Twitter.
I was pretty stoked on this GIF find - courtesy of Buzzfeed.com and my dear friend Courtney I am a pretty big Breaking Bad fan so catching Aaron Paul in GIF form, and more stoked than EVER to be on The Price Is Right – is pretty priceless.
“Aaron Paul, come on down”!
“You’re the MAN, Bob”!
Way too pumped to meet Mr. Bob Barker [who wouldn't be, right]
Made it all the way to the showcase showdown…
SO bummed he didn’t take home that sports car.
Pretty hilarious. Don’t feel too bad for the guy, he’s probably got a sports car or 2 now.
Edgefest was a definite scorcher but the RTA crew had a pretty rad time with 2 activations happening at Downsview. JägerWorld was a fan favourite with babes in hot tubs, Jäg bar, band autograph signings with lines around the block and party animals beggin for swag.
The Boathouse beach was a vacation from the sweaty pit with Element boasting a half pipe, a day long Levis volleyball battle and can’t forget Hurley’s super fun slip n slide.
Huge thank you to all who came out to partake in the party. Check out the full Edgefest band line up from Jägermeister Canada on Facebook & stay tuned for a full Boathouse Beach re-cap.
After several months in invite-only beta phase, Lady Gaga‘s fan-based social network Little Monsters has gone public. Borrowing popular features from Tumblr, Pinterest, Reddit, Facebook and Ticketmaster, the extensive website allows fans to post photos, share memes, chat with other Monsters and purchase concert tickets.
Little Monsters was created in collaboration with Backplane, a Palo Alto-based startup specializing in online communities. Gaga’s manager, Troy Carter, cofounded Backplane, and the pop star herself is a major investor.
“You can go on somebody’s Facebook profile and see they like Lady Gaga, but you don’t know to what degree,” Backplane CEO Matt Michelsen told Rolling Stone. “Little Monsters shows how many concerts they’ve attended and their overall level of participation around a common interest.”
Intuitively, every registered member automatically becomes a fan of Lady Gaga, and so far the site counts over 180,000 members worldwide. One distinctive feature of Little Monsters is multilingual chat rooms. Backplane’s proprietary instant translation feature facilitates dialogue among Gaga’s international audience.
Michelsen believes that the Backplane community experience can work for other artists such as Guns N’ Roses and Green Day. In the fourth quarter, Backplane will unveil a product that merges interests across different communities, thus allowing fans to tailor their individual identity.
“So a Christian Little Monster from New York who likes Nike can be connected to all his interests,” Michelsen explained. Coincidentally, a Backplane community for Nike is expected in the next few weeks. A Backplane mobile app is also in the works, with early screenshots of the product suggesting a similar look and feel to the mobile social app Path.