Friday Came Early… And So Did 4:00PM

May 24 Long Weekend  Happy Hour. Be jealous of the best Agency everrr!

 

This Happy Hour was definitely the specialist of occasions with the return of our boss, Mr. Dave Videka and Ms. SBD’s frown that needed some serious turning-upside-down. On the menu? Peach nectar and cranberry ballini’s and Palm Bombs [equal parts PBR and Palm Bay - the grapefruit kind]. And for our treat I served up some ice cream topped with dark chocolate squares.. wiiiiiithhh berry shots on the side.

Best day. Happiest hour and the bestest longest of long weekends ahead. Big thank you to RTA :) Happy May 2-4 y’alllll

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Category: Beer, Booze, Comedy, Happy Hour
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SNL’s 100th Digital Short Packs in Stars and Raunch [VIDEO]

All of the celebrities from your favorite Saturday Night Live digital shorts returned on Saturday night to celebrate the series’ 100th sketch.

The music video starts with a peppy (and soon-to-be confused) Justin Bieber introducing the clip with digital short creators Andy Samberg and Jorma Taccone. The trio launches into song and dance before an all-star cast joins them to belt lyrics primarily about … well, you can watch and see for yourself.

Michael Bolton, Jon Hamm, Natalie Portman and Justin Timberlake revive their beloved characters from past popular sketches (think “Jack Sparrow,” “The Curse,” “Natalie Raps,” “Motherlover” and “D*** in a Box“).

“Yeah, I had a baby, (what!) but I’m still crazy,” Portman raps. “Show my ass respect.”

Usher and Will Ferrell also drop lines in the raunchy jingle.

What’s your favorite SNL digital short?

 

Let me know @RTAJennifer

 

From Mashable.com

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Category: Comedy, Digital, Social Media, Video, Web
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Skrillex, Reviewed By Cute Kids – You Review #11

Despite his trans-continental fame, multiple grammy wins, and nearly perfect ‘do, a lot of people still don’t know what to make of Skrillex. With that in mind, we asked our panel of adorable tots, tykes, and toddlers to give us their honest opinion of “Bangarang,” the prince of dubstep’s wobbly banger.

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Category: Content, Music, Online
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Neil Young – AMERICANA – Crazy Horse

Neil Young has launched a nostalgic Instagram campaign to promote  Neil Young & Crazy Horse’s upcoming album ‘Americana’.

So, what does Americana mean to you? Capture that in one frame, Instagram the shot and hashtag #neilyoungamericana. Your vintage inspired snapshot of Americana will then be plotted on this sweet map below [or rather, the live version at http://americanamap.neilyoung.com/].  Make sure to add your location.

Pre-order “Americana” at http://neilyoung.com/ before it hits stores on June 5th!

For a taste check the latest video from ‘Americana’ for “Jesus’ Chariot (She’ll Be Coming Round The Mountain)”

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Category: Bands, marketing, Music, Online, Promotions, Social Media, technology, Video
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It’s Facebook IPO Week: Here’s Everything You Need to Know [VIDEO]


Facebook will be filing its initial public offering this week. The company may be worth more than $100 billion.

The world’s largest social network, with more than 901 million users, is set to become the most valuable U.S. tech company after going IPO. Google went public in 2004 with a valuation of $23 million.

Facebook will sell 180 million shares of its company stock, while more than 157 million shares will be up for grabs. The IPO is slated for Friday, but could happen as soon as Thursday.

Accel Partners, Digital Sky Technologies, Goldman Sachs, Greylock Partners and other early backers are among the investors expected to win big. Goldman Sachs plans to sell 13.2 million shares, according to PIonline.com. Reports also state Accel Partners will sell about $1.3 billion worth of stock while Digital Sky Technologies will sell 157.4 million shares.

Facebook CEO Mark Zuckerberg is offering more than 30.2 million personal shares for sale. Facebook announced last Thursday individual shares are priced in the range of $28 to $35.

The young tech company, born in Zuckerberg’s Harvard dorm room in 2004, is receiving both criticism and support in the days before the IPO release. Institutional investors have expressed worry about Facebook’s advertising model. There is also concern about Facebook’s slow growth on mobile. On the other hand, Apple co-founder Steve Wozniak showed his support for Facebook in a TV interview by saying he would buy Facebook stock regardless of the official company valuation, according to Bloomberg.

The 33 underwriters of Facebook’s IPO will have first dibs on stock. This means huge investment banks will direct where the stock traffic goes — generally, to the portfolios of big investors and well-known executives. Zuckerberg is appealing to average investors by allowing a percentage of Facebook’s shares to be purchased in E-trade.com, according to Time magazine.

Watch the video above to find out more about Facebook’s IPO. Plus how, and if, you should get in on the action.

From Mashable.com

 

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Category: Apps, Facebook, Online, Social Media, Video
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Facebook Rolls Out File-Sharing for All Groups [MASHABLE EXCLUSIVE]

Could Facebook become the next Dropbox — or a haven for sharing files without regard to copyright?

The social network has revealed to Mashable that all Groups will now offer the ability to send files. This update rolls out to a small percentage of groups Thursday, and will become available to others during the following days. If you don’t have the feature already, Facebook wants you to know you’ll have it “soon.”

Facebook Groups for Schools, launched last month, incorporated the file-sharing feature — but you needed a .edu address to use it.

Users can upload most file types up to 25MB — the same file size limit as Gmail. The exceptions: music files (sorry, old-school Napster fans) and executable (.exe) files (sorry, hackers). But e-books, comics, music videos and other small movies are fair game.

To prevent the spread of malicious, inappropriate or copyrighted files, “users can report files the same way they can with other content across the site,” a Facebook spokesperson said. Whether a group that wants to share such things will willingly turn itself in remains to be seen.

More than 380 million people use Facebook Groups. Being able to share files was one of the most common requests from groups users, the spokesperson said.

This is how the new file sharing feature will look:

In October 2010, Facebook acquired simple file sharing service drop.io. Unlike Adobe Connect or Dropbox users, drop.io users did not have to register to use the site. They could simply upload a file, create a “drop” with links to files and share it with others.

Drop.io also had free conference call service — so perhaps Facebook can incorporate this technology into its file sharing feature in future.

Do you use Facebook Groups? What do you think about this latest feature? Sound off in the comments.

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Category: Design, Facebook, Online, Social Media
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Full Flex Express

Skrillex is taking a page out of the 70′s a la the Festival Express tour. He’s doing a six date tour across Canada and riding in a VIA Rail train the whole way.

Along with Skrillex there are a few other great artists to round out the line-up. The bill includes Diplo (saw him at Igloofest this year and it was unreal), Pretty Lights, Grimes, Tokimonsta, Koan Sound.

07/13/12  Toronto  Fort York

07/14/12  Ottawa  Ottawa Blues Fest

07/15/12  Montreal  Parc Jean Drapeau

07/18/12  Winnipeg  Shaw Park

07/20/12  Edmonton  Kinsmen Park

07/22/12  Vancouver  PNE Coliseum

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Category: Bands, Content, lifestyle, marketing, Music, Party
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Jägermeister Canada & Exclaim! Magazine – Summer Festival Contests

Jägermeister Canada and Exclaim! magazine are partnering to bring you some sweet summer contests and even sweeter prize packs. Check out the Summer Festival Guide at Exclaim.ca and stay tuned to the jagercontest.ca contest site for updates. Summer festival season is here people so get excited about it!

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Category: Bands, Beer, Booze, brands, Event, lifestyle, Liquor, Music, Online, Party
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Exciting Opportunity – Retail Store Manager

We’re looking for a retail store manager to work at pop up shop this summer! Are you fun, awesome and hardworking? Yes? Send your resume to careers@rooftopagency.com because we want to meet you. Take a look below for some more details on this sweet gig.

Position: Retail Store Manager
Location: Downtown Toronto
Salary: Competitive Salary Based on Experience
Start Date: May 28th – August 10th

Overview of Organization:
ROOFTOP is a versatile lifestyle agency specializing in music/entertainment, event marketing, and content creation. From concept to execution, we have a number of divisions that are dedicated to working side by side with many brands. Our staff is the best at what they do because we are the consumer’s brands are looking to reach.

Overview of Position Available
As a Retail Store Manager, you will be responsible for the management and leadership of a Pop Up Shop representing TOMS Shoes. Your responsibilities will include overseeing and driving daily sales performance, maintaining service and operational standards, supervising, coaching, counseling and training staff on sales program, ensuring adequate staffing, providing superior customer service, maintaining store facilities, ensuring safety and security for guests and staff, preparing cash reports and merchandise orders, and other similar duties pertaining to the management of a retail store.

Requirements:
• 2-3 years supervisory/management experience in a retail sales environment or similar fast paced, customer service environment, preferred.
• Previous experience in a retail sales environment with increasing levels of responsibility and strong working knowledge of general retail practices and procedures.
• Demonstrated ability to effectively lead/direct, coach and train others in a retail setting, and the ability to relate well using communication, interpersonal, diplomacy and related skills required.
• Experience in a specialty retail environment required.
• Flexibility in work schedule is required including the ability to work extended hours, weekends, and holidays as operational need may require.
• Outreach/Charity work is preferred

Our Benefits
• Competitive Pay
• Great working environment

Interested applicants please submit your cover letter and resume via email to: careers@rooftopagency.com

*ROOFTOP Agency appreciates your interest and consideration of our company. We regret that we will not be able to respond to every resume submission. Only those candidates who best meet our needs shall be contacted. Again, thank you for your consideration.

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Category: Design, Event, Fashion, Labels, Llifestyle, marketing, Shoes, Uncategorized
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Becks teams up with M.I.A!

Becks beer has selected 6 Artists from across the world to design a limited edition label for their beer.  M.I.A. caught up with Spin Magazine to talk about it! Here are a few excerpts from their interview as well as a video of M.I.A. talking about it!

So how did you wind up working with Beck’s?
Things have their way. I was in India at the time doing artwork anyway, and somebody sent it to me, and it kind of fit with the theme of what I was making. And so I said yes because I felt like it was perfect.

You developed the whole label design?
Yeah, I was making that as a painting, or with those elements anyway, and I put together a version for them out of what I was making for myself at the time.

You said your art goes hand in hand with your music-making, which makes sense. What’s your next album going to sound like? 
You’re gonna have to wait and see! I’m trying to work that out every day, just working out the album. You don’t know until it’s done!

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Category: Bands, Beer, Booze, brands, Design, Labels, lifestyle, Uncategorized
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